Action Launcher Pty. Ltd. Privacy Policy

Effective on August 17, 2017

This privacy statement describes how Action Launcher Pty. Ltd., the Australian company that owns and operates Action Launcher and its related apps, collects and uses the personal information you provide. It also describes the choices available to you regarding our use of your personal information and how you can access and update this information.


Action Launcher Pty. Ltd. is in the business of selling applications. It is absolutely not in the business of selling personal information about our users.

We believe the best way to ensure your private information is protected is to make every effort to ensure we are never in possession of your private information in the first place.

Collection and Use

We may collect the following personal information from you:

  • Usage activity about how you interact with our application(s) and which areas of our application(s) you visited.

We may use this information to:

  • Conduct research and analysis to improve our products.
  • Inform you about other Action Launcher Pty. Ltd. products.
  • Inform you about policy changes.

We believe the best way for a product/service to keep your private data private is to avoid handling it altogether. We strive to do this whenever possible. Unless explicitly stated otherwise, applications by Action Launcher Pty. Ltd. do not transfer any private or personal information from your device(s).

Sharing Your Information

We will share your information with third parties only in the ways that are described in this privacy statement.

We may disclose your personal information:

  • As required by law, such as to comply with a subpoena, or similar legal process.
  • When we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
  • If Action Launcher Pty. Ltd. is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
  • To any other third party with your prior consent to do so.
Third party services

Our applications make use of third party services for services such as application stability tracking and general application usage. While we make every effort to only use services provided by trustworthy and reputable third parties, we can accept no responsibility for how these third parties manage or share information and data in their possession.

Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Tracking and Ads

We, or a third party contracted by us, may use technologies to gather information about how you and others interact with our application(s). For example, we may aggregate how many users access a specific areas or features within our application. We use this aggregated information to understand and optimize how our application is used, improve our marketing efforts, and provide content and features that are of interest to you.

Ads appearing in any Action Launcher Pty. Ltd. applications may be delivered to users by 3rd party advertising partners. Action Launcher Pty. Ltd. makes every effort to ensure that only the services of highly reputable advertising partners are used, and that the private information these services have access to via Action Launcher Pty. Ltd.' products is minimized. However, given Action Launcher Pty. Ltd. does not have access to the code of 3rd party advertising partners, it can offer no guarantees as to how advertising partners may collect or use data from your device. If you have concerns about any 3rd party services integrated in any of Action Launcher Pty. Ltd. products, you should contact us so we can investigate.


Action Launcher may request access to your location for the exclusive purpose of providing a weather forecast based on your device's current location. If you grant Action Launcher access to your device's location, no information about your device's location will be saved, transferred or otherwise to Action Launcher Pty. Ltd.. Location information will be transferred to 3rd party services so as to fetch current weather forecasts, but no personally identifiable information will be included in this transfer.

Aggregated Statistics

Action Launcher Pty. Ltd. may collect statistics about the behavior of users of its products. Action Launcher Pty. Ltd. may display this information publicly or provide it to others. However, Action Launcher Pty. Ltd. does not disclose personally identifying information other than as described in this document.


The security of your personal information is important to us. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security.

California Online Privacy Protection Act Compliance

We comply with the California Online Privacy Protection Act. We therefore will not distribute your personal information to outside parties without your consent.

Children’s Online Privacy Protection Act Compliance

We never collect or maintain information at our website from those we actually know are under 13, and no part of our website is structured to attract anyone under 13.

Information for European Union Customers

By using Action Launcher and providing your information, you authorize us to collect, use, and store your information outside of the European Union.

International Transfers of Information

Information may be processed, stored, and used outside of the country in which you are located. Data privacy laws vary across jurisdictions, and different laws may be applicable to your data depending on where it is processed, stored, or used.

Terms and Conditions

Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website at


You can contact us about this privacy statement by emailing

Changes to this policy

If we decide to change our privacy policy, we will post those changes on this page. We encourage you to periodically review this page for the latest information on our privacy practices.

Summary of changes so far:

  • February 24, 2014: First published.
  • August 30, 2017: Added Location, Children’s Online Privacy Protection Act Compliance, Information for European Union Customers and International Transfers of Information sections. Updated Collection and Use and California Online Privacy Protection Act Compliance sections.
  • November 13, 2017: Updated to reflect Digital Ashes Pty. Ltd.'s legal name change to Action Launcher Pty. Ltd.
Copyright © 2012-2017 Action Launcher Pty. Ltd.